SALES REENERGISED. WITH REAL STRATEGY.

We build your complete sales engine.
Built. Tested. Fully Implemented.

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B12 GROUP
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THE PROBLEM

No dedicated sales team

You're building a great product, but nobody's out there selling it. Founders are stretched thin doing everything themselves.

?

No marketing process

Random LinkedIn posts. Scattered cold emails. No system. No pipeline. No predictable way to get in front of buyers.

£

No budget for a full team

Hiring a sales rep costs £45k+. A marketing manager another £50k. You need results before you can afford that.

THE SOLUTION

Your sales team.
Until you're ready.

We embed with your business and build everything you need to generate leads consistently. A working system tailored to your market, delivered and running - no commitment.

200+ PROSPECTS
3+ WEEKS OF OUTREACH
∞ PIPELINE
£45k+ SAVED ON HIRING

WHAT YOU GET

01

Live Meetings

We don't just build the system — we run it with you. Expect qualified meetings booked before the engagement ends.

02

Copywriting

A complete outreach system. Email sequences, pitch copy, follow-up cadences. All set up and ready to run.

03

Prospect Data

Researched, verified prospect lists in your target market. Not scraped garbage—qualified contacts who match your ICP.

04

Sales Reporting

Live dashboards, charts, and reports—everything you need to keep track of real results and progress.

HOW IT WORKS

PHASE 1

Discovery & Strategy

Get under the bonnet of your business, market, and ideal customer. Define your positioning and messaging that lands.

PHASE 2

Build & Create

Develop all materials, research and compile contact lists, set up outreach infrastructure and automation.

PHASE 3

Launch & Execute

Go live with campaigns. Real outreach to real prospects. Monitor, tweak, and optimise based on responses.

PHASE 4

Handover & Scale

Full documentation and training. You own the system. Continue running it yourself or bring us back for the next push.

WHO'S BEHIND THIS

Daniel Vinnikov - Founder of B12 Group

Daniel Vinnikov

Founder, B12 Group

After working across a Big Four consultancy, a recruitment agency, and a B2B sales agency, I founded B12 after seeing the same problem again and again.

I spoke with senior decision-makers who had strong products and services, but were wearing too many hats to focus on growth. Founders aren't short on sales tools or tactics either. Many had already purchased courses, automation software, lead lists, or copywriting services, but were left without clarity on how to use them effectively.

Sales doesn't fail because of a lack of effort; it fails without guidance. I created B12 to bridge that gap, providing hands-on support so sales materials aren't just delivered, but actively used to build pipeline.

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LET'S BUILD

Ready to get your pipeline moving?

Tell us about your business. If we're a fit, we'll get you on the calendar for a strategy call.

We respond within 24 hours. If we're a fit, you'll speak directly with Daniel.

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